Posts Tagged:social media

Five Reasons to Like the New Timeline for Pages

One thing remains constant in the Facebook world: Change is happening quickly. Here are five reasons why page administrators and marketing management should enjoy the most recent changes. 1. More Control, Less Mess Some pages, due to their community importance, have been forced to discontinue the user’s ability to post on their page’s wall because…

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Spring Cleaning for your Facebook News Feed

Keeping up with your news feed shouldn’t be a chore. You should have the information you’re interested in categorized the way you like it. And it should all be ready at just a click to provide you with the most recent content available on Facebook. Agree? The newest addition to Facebook should make you smile.…

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Dual-screen entertainment and what it means for the future

Now that all of the mundane reviews of Super Bowl commercials have been published, let’s get to the good marketing-based data that was generated on February 5, 2012. Did you wonder what Google was doing during the Super Bowl? Aside from serving up ads and fielding a few billion search queries they turned their attention…

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Three ways to benefit from a social marketing strategy – Part Three

Creating and implementing a social media strategy is one key for online marketing success. Its cohort and perhaps more important contributor is content. It makes sense then that one of the benefits of a complete strategy is content planning. Creating content, sharing it and tracking its effectiveness is challenging, yet fundamental to the social strategy.…

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Three ways to benefit from a social marketing strategy – Part One

Your social strategy determines the level of resources that are currently available. A complete social strategy reviews the current staff members and their workload, knowledge of the company and understanding of social media. Unlike financial reports that belong to the accounting department, social media finds its way to most all departments. This ‘ownership’ is based…

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