Summer is coming on as quickly as a bullet train, and that means the North Dakota State Fair is also happening in the not too distant future. That also means a new marketing campaign for this year’s Fair by us at KK BOLD. 2015 is already looking like a big year, and we’ve given NDSF a whole new design to encapsulate all the excitement.
This year is the North Dakota State Fair’s 50th anniversary, and the just-announced lineup for 2015 is sufficiently huge enough to reflect that fact. With big name entertainment acts like Aerosmith, Keith Urban, Miranda Lambert, Kip Moore, Chase Rice and Kellie Pickler, it may just be the Fair’s biggest year ever. So we’ve given them a dynamic, exciting new look to reflect the ND State Fair experience.
Starting with the logo, the ND State Fair is literally lit up in lights. Emulating an old-school marquee, the logo portrays this year’s Fair with the big show feel that it deserves. Using bright and vibrant colors, the overall look being used for this year’s Fair will be spread across all of the advertisements, billboards and onto the Fair’s website at ndstatefair.com. We’ll be broadcasting the new design all over the state and Canada in the coming months, so you’ll get a chance to experience it for yourself very soon.
The buzz for this year’s North Dakota State Fair is steadily growing, and promises to be deafening come summertime. We look forward to seeing how it all plays out, and of course we’re really looking forward to seeing Aerosmith on stage. Here’s hoping they do Sweet Emotion, and more so that the 2015 North Dakota State Fair proves itself as the biggest and best entertainment attraction that this state sees for this year and the years still to come.