As the weather gets warmer, the Minot Convention and Visitors Bureau is gearing up for the beginning of the tourism season. As part of KK BOLD’s relaunch of the Minot CVB’s marketing program, we recently helped to relaunch a new website for them at www.visitminot.org. The goal was to give the Magic City a magic website, and we like to think the end result delivers just that.
The Minot CVB needed a new website that was more user friendly for web users. Visitors to the site needed quicker access to important information, such as hotel availability and events in Minot. We helped to implement several new features on the site, such as:
Geo-targeted content – The Visit Minot website is customized to display different information depending on the location of the visitor to the site. For instance, Canadian visitors would get a slightly different experience than a visitor from Fargo.
Mobile version – With the proliferation of smartphone usage in the present, it was important to provide a version of the Visit Minot website that was more easily accessible on mobile devices. The website now has an accompanying mobile-friendly version for enhanced readability on a small screen.
Enhanced Content Management System – The staff of the Minot CVB can now more readily and easily manipulate content on the site than they could in the past.
MyMap – The site now allows visitors to create a Google Map-based itinerary and save it for later or print it out.
A lot of work has gone into the creation of the new Visit Minot website, and the final website really speaks for itself. Whether you’re a resident of Minot or a prospective visitor, check it out at visitminot.org and we think you’ll agree.The new website is now live and appearing on a screen near you.