Elise Braun is currently transitioning from the KK BOLD social media department into our media department, a move that seemingly only involves the loss of one word, but is a bit more complex than that. Elise started working at KK BOLD in September 2015. Originally she was a project coordinator for web clients and became our social media coordinator in late January 2016.
As project coordinator, Elise worked with clients on full website redesigns and monthly maintenance or updates on their websites. She continued working with these web clients when she became the social media coordinator for the company. “I had to quickly learn the platforms and understand how to reach the right audiences for our clients,” Elise says. She also took over overseeing the content creation and posting for KK BOLD’S social presence and coordinating content ideas for KK BOLD”S e-news releases.
Now moving up into the media department, Elise is learning how to put together a full media buy, getting data for online reporting and working with vendors to negotiate budgets. “So far the transition has been a little rocky,” Elise says, “but I feel in the next few months everything should be on track and I will be up to speed with placing a full media buy on my own.” Congratulations to Elise on the new position and on remaining social despite the loss of the word from her title.