Category Archive for: KK BOLD

Virtual Advertising: Virtually Terrifying

Since the infancy of advertising, new mediums have always popped up and advertisers have been forced to either adapt to them or be left behind. When the car was invented, so came billboards alongside the new roads we were driving. Then radio. Then television. More recently, the Internet and, with it, the latest fad of…

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Running in Circles

It is time for the obligatory Google+ post. However, as my esteemed colleague Erik has already done a great job of summing up what Google+ is, and some of its strengths, over here (Try not to focus on the size of his head.), I’m not going to be the umpteenth guy who talks about what Google+…

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Advertise during a disaster?

Our agency has offices in Bismarck and Minot, North Dakota. I, along with my brother Kalvin (our Operations Director) grew up in Sawyer, just down the road (or in keeping with the theme of this story, down the river) from Minot. The catastrophic flooding that has occurred along the Missouri and Mouse Rivers has affected…

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Weiner just another in a long line of failures at crisis communications

The old joke in Washington, DC was that the most dangerous place in the nation’s capitol was between New York Congressman Anthony Weiner and a television camera. Thanks to Twitter, we now know that it was really between Weiner and any camera. The sordid details are now well known. Weiner’s fall from grace is complete.…

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Forty years of Suffixgate

Very simply stated, the advertising/marketing/branding business revolves around words and their effect. Since my humble “copy cub” beginnings, I have continued to be fascinated with how certain words or phrases become part of the vernacular. Examples include brand names that have become generic: Thermos, Kleenex, Band-aid and Rollerblades are but a few. I was once…

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