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Thoughts on recent trip to NIGA.

I just returned from Phoenix where Stephanie Schoenrock, Bree Smith and I attended the NIGA (National Indian Gaming Association) annual convention. The convention combines a trade show with training and seminars and annual elections for the head positions of the association’s leadership. The number of attendees seemed to be down a little, but considering the economy in certain parts of the country, that seemed to be expected.

KK BOLD brings gaming and social media together

Ignore it at your peril. Or embrace it and learn how to leverage it. In the unending quest for new business, casino marketing managers know that social media is steadily outpacing traditional media as one of the primary ways to reach prospects. That’s where younger potential customers are turning and your current guests are getting…

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Top Ten Web Fads We (Thankfully) Don’t See Much of Anymore

Much like fashion, a lot of web fads look bad in hindsight. Some look lemon-juice-in-a-papercut painfully bad.

Here’s a list of items that I’m grateful we’ve grown (or are growing) out of. May they die in a fire like the unholy flames that spawned them.

Will Ink-stained Fingers Become Extinct?

A few weeks ago, a national study was released that found, for the first time, online news readership had surpassed that of print newspapers. Specifically, the study found that 34% of US adults said they got their news online. 31% cited print newspapers as their source of news. The study also indicated similar results for online versus newspaper advertising revenue.

Black Hat SEO

Someone always spoiled the fun for everyone in grade school. The kid who took the chicken patty and threw it on the wall made chicken patties go away forever. There is always a right and wrong way to approach everything. This somewhat cliché phrase translates to all parts of life, including the Internet.

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