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Why We Are Not, Any Of Us, Going Viral Ever Again

People, we need to talk about this whole “going viral” thing. Specifically, what we need to discuss is maybe just calling it a day with the whole thing. That okay with everyone? We just give up with this trying to “go viral” business? “But Erik,” I’m certain you’re saying out loud at this very moment,…

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There’s a whole lot of media going on with Taco John’s.

The tastiest media strategy on KK BOLD’s plate is for Taco John’s. The strategy behind Taco John’s marketing includes a mix of traditional and digital media. Having a presence on traditional mediums, such as broadcast TV and cable is necessary for a fast food restaurant, but moving into the online world is imperative to their…

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KK BOLD Lurks in the Shadows of Job Shadow Week 2017

At KK BOLD, we do a great many things boldly, one of which is working. So boldly do we do our jobs, in fact, that we were recently asked to (boldly) participate in the 2017 Job Shadow Week in coordination with one of our clients, Bismarck-Mandan Development Association. In total, there were 167 students from…

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Marketing Trends That Will Be Seen in 2017

We saw a lot of changes happen marketing in 2016, and there seems to be no sign of slowing down for a slew of new opportunities for marketers in 2017. With Facebook on top of its game, and mobile usage continuing to grow, digital marketing will see huge advancements. That doesn’t mean marketers should rule…

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Twenty Years of Creative Clayton (A Nickname We Have Never Called Him in Twenty Years)

Twenty years ago during a blizzard, a six-foot tall, duster-clad gentleman with a long ponytail down his back and wide-brimmed leather hat atop his head, walked into Kranzler Kingsley Communications for an interview. It sounds like the start of a western, which isn’t too far off since it’s been a hold-on-tight sort of ride ever…

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